Dark Matter Motion / Political ad animation

Political adanimation.

Supers, kinetic type, logo builds and data graphics for candidate, ballot measure and issue spots. Over 12 years of campaign ads taught us how to make a script land in thirty seconds, and how to do it fast.

Start a spot

Kinetic type& supers

Every claim on screen lands on the word that matters. Quotes, headlines and stats animate in sync with the VO so viewers read along with the narrator.

Logo builds& bugs

Campaign marks, end cards and lower-thirds that stay consistent across every :15, :30 and :60 in the flight.

Data &receipts

Votes, dollar figures, polling and news citations turned into graphics a viewer understands at a glance, with sources on screen.

How it works

  1. 01Tell us what you have in mindThe type of spot, how many versions and when it airs. Once we've scoped it, we'll ask for the script, VO and brand assets.
  2. 02Style framesWe match the campaign's look and lock the visual approach before animating.
  3. 03AnimationFull motion pass timed to the VO, with supers, citations and the end card.
  4. 04Revisions and deliveryNotes rounds, then broadcast and social versions delivered to spec.

Questions

What does political ad animation include?

Motion graphics for campaign spots: animated supers and kinetic type, logo builds and end cards, data graphics, news citations and lower-thirds, timed to the voiceover.

Do you work with campaigns outside California?

Yes. We work remotely with candidates, ballot measure committees, issue campaigns and the firms that produce their ads, anywhere in the US.

Can you match an existing campaign look?

Yes. Send the brand guide, logos and any previous spots, and we'll build the motion to match.

What formats do you deliver?

:15, :30 and :60 broadcast spots plus social cutdowns and vertical versions, delivered to spec.

Got a spot in mind?Let's talk.

info@darkmattermotion.com
Start a spot